Carolina is a seasoned marketing executive with over 20 years of experience across the nutrition, beauty, wellness, and education industries. She has a proven track record of launching innovative products and driving customer acquisition through multi-channel marketing strategies. Carolina has worked at renowned companies such as Unilever, Revlon and Atkins and held leadership roles at Beachbody and Blueprint, where she spearheaded successful go-to-market strategies and built high-performing marketing teams. Her extensive background in CPG marketing and expertise in D2C and B2C markets have enabled her to scale brands and deliver exceptional business growth. A results-oriented leader, she is passionate about creating impactful marketing strategies that deliver tangible business outcomes.
Carolina received her degree in Economics and International Relations from Georgetown University and her MBA from Columbia Business School. She’s fluent in Spanish and French and now plans to learn Italian. In her spare time, she enjoys playing pickleball, hiking, kayaking and stand-up paddleboarding.